Selling drugs is sometimes seen as a means of success and survival for many, and celebrating this lifestyle is deeply rooted in hip-hop culture. Growing up in Hollis, Queens, Ja Rule began impersonating local drug dealers at a young age.
“Those are the first successful numbers you see when you come out of the hood,” the rapper said when talking about drug dealers in 2014. Vlad TV Interview. “… This is your first look at success and you will find out how to achieve that success. The easiest way is to grab a backpack and hit the block or whatever.”
He announced that he first entered the drug trade at the age of 12 or 13 and stated that he was inevitably forced to hurry to help him and his mother survive. The cast created some awkward relationships for a young Ja Rule as he recalls selling to his friends’ parents. “People who were close to us, their parents were aware,” said Ja Rule. “Sisters and brothers and we sold to them too. You know, our motto was, if they don’t get it from us, they get it from someone else. So looking back at those times and situations, I thought it was a crazy attempt to sell to your husband’s moms. “